Personalizing Medicine Through Personalized Communication: Individuality of the Patient Across Borders and Cultures

Author:
Giuseppe Curigliano
Search for other papers by Giuseppe Curigliano in
Current site
Google Scholar
PubMed
Close
 MD, PhD
Full access

Boston, MA, U.S.A.; Tuesday, 9.40 a.m. Patient: “Doctor, I am very worried about the CT scan report. It says ‘disease progression.’ ‘Progression’ means I have metastases, doesn’t it? How long will I live?”

Milan, Italy; Tuesday, 11.00 a.m. Patient: “Doctor, I’m terrified. The pathology report says ‘invasive carcinoma.’ ‘Invasive’ means cancer, doesn’t it? I’ll need chemotherapy. I’ll lose my hair. I won’t see my children grow up.”

Across borders and social-cultural groups of patients, a breast cancer diagnosis and the subsequent treatment is emotionally distressing. Also, I was reminded recently while serving as a visiting professor, the language of cancer distress is universal. A growing number of studies have explored the experiences of dealing with breast cancer among women of different geographic and cultural groups.1-15 These studies all identify 3 major themes: 1) the “losses” associated with breast cancer, 2) the impact beyond the patient and into the family, and 3) coping with cancer through spirituality and community involvement.

  1. 1. The predominant sense of loss associated with breast cancer is a consistent theme for all women, across any latitude or longitude. This loss is both physical and emotional. Women in all geo-cultural groups are particularly traumatized by the overt physical changes from breast cancer treatments. The stigmata of breast surgery and of treatment-related side effects such as hair loss and fatigue confirm to women the reality of their breast cancer and call to mind the chance of further losses (cancer recurrence and death). Beyond the sense of loss and suffering associated with the physical changes, women express emotional pain and question their sense of worth. The stigma surrounding breast cancer can leave many women “feeling lost.”
  2. 2. For most of women, family members are perceived to be fundamental in accepting, coping, and recovering from breast cancer. Across all cultures, the role of family is central for practical and emotional support. However, the breast cancer experience can also affect intimate relationships. “I made him sleep alone; I’m not as attractive anymore.” The adverse effects on family relationships can further deepen a patient’s sense of loss; conversely, a strong social support system may minimize this isolation.
  3. 3. Patient: “At first I was lost; then I realized I need to fight and I prayed to let God help me...” Regardless of geographic or cultural backgrounds, the experience of being diagnosed with and treated for breast cancer may prompt women to consider their own mortality, and spirituality can play a significant role in helping them cope. Spirituality can be a source of comfort and emotional strength while patients are scared or worried.

As physicians, we sometimes apply stereotypical descriptions of how breast cancer is perceived in various geographic and cultural groups. These descriptions can illustrate the tendency to generalize geo-cultural behaviors, values, and beliefs in a way that ignores diversity and the individuality of any single patient.16

These studies suggest that we should not draw distinctions among geo-cultural group of patients, but rather we should provide space to explore their individual experiences and to bring their voices into the decision-making process. Although many of the hopes and fears breast cancer patients have are universal, it is also quite apparent that each patient’s experiences are shaped by the social and personal context in which she lives. Across borders and cultures, breast cancer experience is emotionally distressing. Oncologists should help our patients to overcome their difficulties through personalized communication, no less than personalized medicine, using the patient’s language and dialect to help her find understanding, comfort, and strength.

The ideas and viewpoints expressed in this commentary are those of the author and do not necessarily represent any policy, position, or program of the NCCN.

References

  • 1.

    Colomeda L. Through the Northern Looking Glass: Breast Cancer Stories Told by Northern Native Women. New York: NLN Press; 1996.

  • 2.

    Ashing KT, Padilla G, Tejero J, Kagawa-Singer M. Understanding the breast cancer experience of Asian American women. Psychooncology 2003;12:3858.

  • 3.

    Ashing-Giwa KT, Padilla G, Tejero J et al.. Understanding the breast cancer experience of women: a qualitative study of African American, Asian American, Latina and Caucasian cancer survivors. Psychooncology 2004;13:408428.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 4.

    Ashing-Giwa K, Ganz P. Understanding the breast cancer experience of African-American women. Psychosoc Oncol 1997;15:1935.

  • 5.

    Chiu L. Spiritual resources of Chinese immigrants with breast cancer in the USA. Int J Nurs Stud 2001;38:175184.

  • 6.

    Gates MF, Lackey NR, Brown G. Caring demands and delay in seeking care in African American women newly diagnosed with breast cancer: an ethnographic, photographic study. Oncol Nurs Forum 2001;28:529537.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 7.

    Henderson PD, Gore SV, Davis BL, Condon EH. African-American women coping with breast cancer: a qualitative analysis. Oncol Nurs Forum 2003;30:641647.

  • 8.

    Kagawa-Singer M, Wellisch DK. Breast cancer patients‘ perceptions of their husbands‘ support in a cross-cultural context. Psychooncology 2003;12:2437.

  • 9.

    Kiser-Larson N. Life pattern of native women experiencing breast cancer. Int J Hum Caring 2002;6:6168.

  • 10.

    Lackey NR, Gates MF, Brown G. African American women‘s experiences with the initial discovery, diagnosis, and treatment of breast cancer. Oncol Nurs Forum 2001;28:519527.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 11.

    Lopez EDS, Eng E, Randall-David E, Robinson N. Quality-of-life concerns of African American breast cancer survivors within rural North Carolina: blending the techniques of photovoice and grounded theory. Qual Health Res 2005;15:99115.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 12.

    Mathews HF, Lannin DR, Mitchell JP. Coming to terms with advanced breast cancer: black women‘s narratives from eastern North Carolina. Soc Sci Med 1994;38:789800.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 13.

    Moore RJ. African American women and breast cancer: notes from a study of narrative. Cancer Nurs 2001;24:3543.

  • 14.

    Wilmoth MC, Sanders LD. Accept me for myself: African American women‘s issues after breast cancer. Oncol Nurs Forum 2001;28:875879.

  • 15.

    Wong-Kim E, Sun A, Merighi EA. Understanding quality-of-life issues in Chinese women with breast cancer: a qualitative investigation. Cancer Control 2005;12(Suppl 2):612.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 16.

    Anderson J, Reimer Kirkham S. Constructing nation: the gendering and racializing of the Canadian health care system. In: Strong-Boag V, Grace S, Eisenberg A, Anderson J, eds. Painting the Maple: Essays on Race, Gender, and the Construction of Canada. Vancouver: UBC Press; 1998:242261.

    • PubMed
    • Search Google Scholar
    • Export Citation

Giuseppe Curigliano, MD, PhD, is Senior Deputy Director at the European Institute of Oncology, Division of Medical Oncology, in Milan, Italy. He is a clinician and researcher specializing in breast cancer. Dr. Curigliano earned his MD at the Universita Cattolica del Sacro Cuore, in Rome, Italy, and also holds a PhD in clinical pharmacology from the University of Pisa. His academic awards include the Toniolo Institute Prize for Medical Research and the AIRC Triennal National Research Grant. He is an active member of ASCO and the European Society of Medical Oncology and a founding member of and scientific coordinator for the International Cardio-Oncology Society. He is member of the Scientific Committee of the International Breast Cancer Study Group. Dr. Curigliano’s research experiences include principle or coinvestigator work in primary chemotherapy and primary chemo-endocrine therapy in breast cancer, with a strong background in preclinical and phase I studies. He is also the coordinator of a research platform on new drug development in breast cancer. Dr. Curigliano has written widely on oncology, including articles in the Journal of Clinical Oncology, Annals of Oncology, and European Journal of Cancer. He also reviews for a number of journals, including the Journal of Clinical Oncology, Annals of Oncology, European Journal of Cancer, and the Journal of the National Cancer Insititute.

  • Collapse
  • Expand
  • 1.

    Colomeda L. Through the Northern Looking Glass: Breast Cancer Stories Told by Northern Native Women. New York: NLN Press; 1996.

  • 2.

    Ashing KT, Padilla G, Tejero J, Kagawa-Singer M. Understanding the breast cancer experience of Asian American women. Psychooncology 2003;12:3858.

  • 3.

    Ashing-Giwa KT, Padilla G, Tejero J et al.. Understanding the breast cancer experience of women: a qualitative study of African American, Asian American, Latina and Caucasian cancer survivors. Psychooncology 2004;13:408428.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 4.

    Ashing-Giwa K, Ganz P. Understanding the breast cancer experience of African-American women. Psychosoc Oncol 1997;15:1935.

  • 5.

    Chiu L. Spiritual resources of Chinese immigrants with breast cancer in the USA. Int J Nurs Stud 2001;38:175184.

  • 6.

    Gates MF, Lackey NR, Brown G. Caring demands and delay in seeking care in African American women newly diagnosed with breast cancer: an ethnographic, photographic study. Oncol Nurs Forum 2001;28:529537.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 7.

    Henderson PD, Gore SV, Davis BL, Condon EH. African-American women coping with breast cancer: a qualitative analysis. Oncol Nurs Forum 2003;30:641647.

  • 8.

    Kagawa-Singer M, Wellisch DK. Breast cancer patients‘ perceptions of their husbands‘ support in a cross-cultural context. Psychooncology 2003;12:2437.

  • 9.

    Kiser-Larson N. Life pattern of native women experiencing breast cancer. Int J Hum Caring 2002;6:6168.

  • 10.

    Lackey NR, Gates MF, Brown G. African American women‘s experiences with the initial discovery, diagnosis, and treatment of breast cancer. Oncol Nurs Forum 2001;28:519527.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 11.

    Lopez EDS, Eng E, Randall-David E, Robinson N. Quality-of-life concerns of African American breast cancer survivors within rural North Carolina: blending the techniques of photovoice and grounded theory. Qual Health Res 2005;15:99115.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 12.

    Mathews HF, Lannin DR, Mitchell JP. Coming to terms with advanced breast cancer: black women‘s narratives from eastern North Carolina. Soc Sci Med 1994;38:789800.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 13.

    Moore RJ. African American women and breast cancer: notes from a study of narrative. Cancer Nurs 2001;24:3543.

  • 14.

    Wilmoth MC, Sanders LD. Accept me for myself: African American women‘s issues after breast cancer. Oncol Nurs Forum 2001;28:875879.

  • 15.

    Wong-Kim E, Sun A, Merighi EA. Understanding quality-of-life issues in Chinese women with breast cancer: a qualitative investigation. Cancer Control 2005;12(Suppl 2):612.

    • PubMed
    • Search Google Scholar
    • Export Citation
  • 16.

    Anderson J, Reimer Kirkham S. Constructing nation: the gendering and racializing of the Canadian health care system. In: Strong-Boag V, Grace S, Eisenberg A, Anderson J, eds. Painting the Maple: Essays on Race, Gender, and the Construction of Canada. Vancouver: UBC Press; 1998:242261.

    • PubMed
    • Search Google Scholar
    • Export Citation

Metrics

All Time Past Year Past 30 Days
Abstract Views 0 0 0
Full Text Views 866 487 122
PDF Downloads 154 44 3
EPUB Downloads 0 0 0